Friday, April 20, 2007

SWANSEA ROAD SAFETY CAMPAIGN ZIGZAGS ITS WAY TO TOP


Story by JASON.EVANS@SWWMEDIA.CO.UK
A Hard-hitting Swansea road safety campaign for schools has been named the best in Britain. Swansea Council's campaign features children dressed in high-visibility clothing laying in the road to form human zigzags.Pictures of the striking image have been made into banners and distributed to schools across the county.Council safety bosses hope the banners will help drive home the message to motorists about the dangers of parking outside schools.



Mr Green said it was a message that some parents were still failing to learn."Many parents continue to park directly outside schools when they are dropping off their children," he said."What we hope to do is to highlight the danger that can be caused by vehicles obstructing the entrance to schools."One of the schools backing the publicity campaign is Gwyrosydd Primary School in Treboeth.Head teacher Jonathan Atter said: "I hope this important campaign will help raise the issue of inconsiderate parking outside schools."Many parents attempt to park directly outside the school gates and either don't realise the dangers they are causing or simply don't care."